Well, the easy answer is Grace Bay Beach is one of the most beautiful beaches in the world.  Grace Bay Beach stretches for over 3 miles along north side of Providenciales, Turks and Caicos.  The sugary white sand and pristine turquoise waters make this one of the most scenic beach destinations you will find anywhere.

In addition to the stunning scenery, it helps to have many celebrities visit the beach both for vacation and photo shoots.  Sports Illustrated has shot its famous swimsuit edition at least twice from the beautiful beaches of Turks and Caicos.

Grace Bay Beach is a completely public beach.  You can easily walk from one end to the other passing the beautiful boutique resorts and beach restaurants along your way.  There are many public access entries to the beach so that those not staying directly on the beach can enjoy Grace Bay as well.

Grace Bay Beach is also protected by the third largest coral reef in the world which helps keep its waters clear and calm.  And for the most part, motorized vessels like jet skis are prohibited from running on the waters of Grace Bay.  This adds to the quiet, relaxing beauty that is Grace Bay Beach.

It also helps that Grace Bay Beach was named the #2 beach in the world in both 2014 and 2015 by TripAdvisor.com.  

Grace Bay Beach is the most popular destination in Turks and Caicos.  Most of the resorts, restaurants, and activities are in the Grace Bay area.  You cannot complete a visit to Turks and Caicos without a visit to Grace Bay Beach.

All of these things add to the allure of the world famous Grace Bay Beach.